Supported by infoasset platform
From SMEs to large organizations, and from agencies to public authorities, infoasset will help you tackle with information overload and lead the communicative integration!
Α holistic, modular approach, helps you to identify important issues or seasonal trends on time, allowing you to seamlessly support your “brand as publisher” strategies!
Strategically build authenticity and transparency, while effectively supporting your brand promise
Topic Management
Extended social listening features , accompanied by power search tools and filters to detect, track and categorize trends and topics of interest for targeted audiences.
Plan relevant content
Editorial calendar and task assignment capabilities will help you keep process on track.
Real time alerts allow you to timely react effectively in every day events.
Create content
Flexible collaboration capabilities and customized editorial workflows help you to create or repurpose content at any time, even remotely.
Enhanced digital asset management infrastructure sustains a common content hub for multimedia assets, created or gathered.
Publish content
Cross channel publishing features, including multi-account social media management allow you to effectively push properly customized content whenever you need.
Analysis and Monitoring
Automated or enhanced media reports, including sentiment analysis features allow you to keep track on important KPIs.
Cut through the information clutter and gain insights into specific topics of interest in real time!
- Power search tools and filters to identify, track and categorize topics of interest in real time.
- Automatic media coverage reports alongside sentiment analysis features.
- Real time alerts to react quickly to any mention or crisis incident, strategically building authenticity and transparency.
Enhanced digital asset management infrastructure safeguards brand’s tone of voice while also securing long term preservation and controlled access for all types of multimedia content.
- Centralized storage and lifecycle management will help you provide a broad variety of material to media contacts and other stakeholders instantly, at premium quality.
Flexible collaboration capabilities
- Remote, role-based access & customized editorial workflows
- Commenting and version control features
Cross channel publishing features
- Both internal & external stakeholders stay in touch;
- Multimedia content is easily distributed across multiple platforms and mediums, properly customized
Streamlined processes & synergies enablement
Seamlessly work with your partner agency via remote, role-based access and customized editorial workflows, accompanied by commenting and version control features
Real time monitoring of editorial workflows
Speed up collaboration and information exchange until the final publication, distribution or broadcast
Improved reaction capabilities
Create and distribute content both on an “act now” approach or on a deadline basis
Unique benefits
SaaS based solution to reduce the high cost of collecting, creating, managing and distributing content!
Long term preservation & controlled access to brand assets
Safeguard your brand’s tone of voice via centralized storage and lifecycle management for all types of digital content, that allows you to provide a broad variety of content to media contacts instantly
Targeted content
Keep staff, customers and media in touch, with customized information packages, depending on specific thematic targeting or group of recipients
Unified, user friendly user environment
Easy to use, multilingual UI with short learning curve
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