News publishers attending this year’s premier industry event in Asia-Pacific will discover how to empower their newsroom with AI-powered precision and efficiency, addressing the editorial and fact-checking challenges of today in a unified, forward-looking approach.
Digital Media Asia (DMA), now in its 17th year, is organized by the World Association of News Publishers (WAN-IFRA) and stands as the region’s largest and most influential event on digital trends, revenue strategies, and media technologies.
In 2025, the programme brings together senior media leaders, editors, and digital strategists to tackle the pressing questions shaping the future of journalism. Key sessions will explore how newsrooms are evolving into business centres, how to future-proof revenue streams, and how to implement effective AI strategies and newsroom technologies. The agenda also addresses the shift in audience behaviours—including news avoidance and declining social media engagement—offering practical insights into building trust, diversifying revenue, and maximizing the use of data to drive editorial efficiency and impact.
Hence, Athens Technology Center (ATC), which has supplied the global media industry with dedicated, integrated solutions for more than 3 decades, could not miss the chance to participate in this unique gathering!
Specifically, delegates will have the chance to explore key features of newsasset PLUS—ATC’s AI-powered response to the modern newsroom’s need for agility, accuracy, and scalability, including:
- Unified online, mobile, and print publishing support, enabling cross-channel content delivery from a single platform—so publishers can reach diverse audiences faster, without duplicating effort.
- Layout and content-driven workflows with automatic pagination, combining editorial and design logic to reduce production time and enable seamless collaboration between journalists and layout teams.
- Integrated ePublications and eKiosk solutions, offering native tools to monetize digital editions, enhance user experience, and maintain consistent branding across formats and devices.
The company will be represented by Mrs. Evi Varsou, Media & CMS Solutions Director at ATC, and Mr. Kostas Vrachnos, who will share insights on how to address the growing complexities of today’s newsrooms.
