Before 2020, most news organizations considered cloud-based newsrooms as an interesting technology for the years to come; not a necessary part of their daily operations. However, one of the lessons learned from global emergencies is the need for greater editorial flexibility.
Since many journalists were forced to operate outside their physical work location and daily habits, media organizations had no choice but to move towards integrated, cloud-based editorial and news management platforms.
At the same time, researchers confirmed that remote working has made newsrooms more efficient and that many employees also value greater flexibility. In specific, in its 2022 report, the Reuters Institute for the Study of Journalism (RISJ) highlighted that hybrid newsrooms are the new normal, indicating that more and more publishers (like Quartz) will be going fully virtual, even if many employers state that model hinders the 3Cs – creativity, collaboration, and communication.
So today, one thing we can say for sure: Virtual newsrooms are now regarded as a step for survival, as they can enable a smooth transition from on-premise to a remote working model, covering end-to-end the news production process.
Enabling a virtual newsroom model: Save time in all decisions on your produced content
- Speed up collaboration and information exchange: All steps of the editorial production workflow can be performed from any location and any device
- Create multimedia stories following the desired, customized editorial workflow and seamlessly distribute them on multiple platforms (web, social media, mobile, print)
- Monitor the production process in real-time
- Automate archiving process: searching and retrieving archived content is simplified
- Formulate print editions with just one click, through integration with industry-leading page design & layout tools, into the editorial process
So what keeps you away from not having hardware to maintain, software to upgrade, or budgeting for capital improvements? Learn how you can improve productivity, increase engagement and drive revenue by leveraging the power of an editorial management software.
- How newsrooms are coping with the Covid-19 pandemic
- Journalism, media & technology predictions for 2022: 9 trends publishers need to know about
- Hybrid newsrooms – challenges, opportunities going forward
- For many editors, the hybrid newsroom is here to stay
- The Benefits of Integrated Newsroom in Publishing
- Changing Newsrooms 2021: hybrid working and improving diversity remain twin challenges for publishers
References: Why converging newsroom cultures can make media houses more sustainable (theconversation.com)